Brandi Cummings's Articles in Real Estate - Free article content at The Dummies Guide to Everything

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Brandi Cummings's Articles in Real Estate

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Stop The Insanity In Your Real Estate Business: Do Something Different The definition of insanity is doing the same thing over and over again and expecting different results. If you find that you are going insane using the same marketing over and over again with the same poor results, take a few minutes to learn a few different things you can do to stop the insanity now. Call Capture Marketing - 3 Tips For Success Call capture is just like any technology, the ability to get it to work for you lies largely in your application and use of it. Here are 3 little tips for using your call capture system successfully. Nurture Your Relationships: Become An Information Provider In An Unsure Market 1 in every 5 subprime loans will most likely go into foreclosure in the next year. It is a very scary time for homeowners right now. Have you established yourself as the real estate agent they can turn to for help? The Dirty Little Secret About Real Estate 800 Call Capture Systems Real estate 800 call capture systems are a great tool for agents. The dirty little secret...it probably won't work for you. Most service providers don't educate their customers on how to get the most from their systems. Learn 2 sure fire ways to make your 800 call capture system work for you. If Real Estate Licenses Came With Marketing Degrees Most real estate agents are not marketing gurus. When they got their real estate license it did not come with a degree in marketing. So it is understandable that most agents just do things the way they have always been done when it comes to advertising. Unfortunately, that is image advertising. Riding the Wave Of Change In Your Real Estate Business The real estate industry has been undergoing a fundamental change and agents are left with two choices. They can do things as they always have or they can adapt their marketing to take advantage of this evolving market and ride the wave of change all the way to the bank. Selling Your Real Estate Book Of Business Do you know any real estate agents that have sold their book of business for any substantial amount of money when they retired or even relocated? I do. And this is how he did it. Are You Tracking Your Advertising Investments? Would you trust a financial advisor that was not able to track your investments and tell you which ones were doing well and which ones should be reconsidered? I bet you wouldn't. Then why are you doing the same thing with your advertising dollars?