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Phil Morettini's Articles in Customer Service

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  • Software and Technology Customer Service Part I
    An under-rated competency, which should be considered more important to software and technology companies, is customer service. I guess that's only natural; tech companies are very focused on gaining strategic advantage via technological advances and product differentiation.
  • Software and Technology Customer Service Part II
    In part I of this article, we examined the effects of management ignoring customer service to focus on "sexier" parts of the business, and introduced a couple of the negative things that can happen as a result. Let's continue on:
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