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sanjeev pandey's Articles in Search Engine Optimization

  • Getting certified – A worthless exercise or a sound investment
    Until and unless Search engine marketing industry decides on a set of standards which is endorsed by search engines, these certifications will only have cosmetic value.
  • Picket line – Which side are you on
    Search engines are not flawless and some of the mistakes or fraud will go unnoticed. Fraudsters will keep on exploiting these loop holes for their benefits. SEO industry requires standards that would go a long way in addressing contentious issues.

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